The rebound effect will cause. The brand and reputation to .he company said it took on more than a thousand people in court who posted fake reviews in exchange for money. At the time, Amazon demanded that the crime, but also denounce those responsible for orchestrating this action against the company. ADVERTISEMENT It’s important to remember that Amazon was one of the first companies to adopt product reviews. The e-commerce giant’s main objective is to support customers in. The decision-making process, based on the availability of complete information about its available items.
Fake reviews: an impact for e-commerce
It is important to say that fake reviews USA Phone Number Data do not only apply to negative points, but also to false positive reviews . After all, who hasn’t come across a product that promised to be everything, and when they received it at home they were surprised In an article with something totally different. When purchasing a product . and for everything to be as advertised, but this is not always the case. Another point regarding the negative Impact of fake reviews in the online .Sales sector is the increase in returns or exchanges. In most cases, upon receiving something different from what was ordered.Customers get in touch to express their dissatisfaction.
And when requesting a refund
And when requesting a refund, or Africa Phone Number List an exchange request, this process becomes expensive. Fake reviews and the people behind them Fake reviews aren’t just made by people looking for money. In many cases, the scheme is designed by those .Who want to harm In an article their competitors. And there are also situations of false positive. By the seller himself, with the aim of increasing his sales. However, strategies of this type are not effective if the product is not of good quality. They may work in the short term, but as customers become dissatisfied with the product received.
