The affiliate marketing space is booming and has become a very important and effective channel to drive sales. Thanks in large part to WordPress, many internet marketers are now working from home and making a living from their websites. It’s typical for a consumer these days to look for online reviews when they’re contemplating a new purchase. And while this can be seen as a good or bad thing, internet marketers are there to capitalize on this traffic. In addition to working full-time here at Kinsta, I also develop and support a premium WordPress coupon plugin, specifically geared towards affiliate program marketers . Today I’m going to take you a little behind the scenes to see how we came up with creating this plugin and what the challenges were when first launching it .
- Affiliate Marketing Growth
- Building a WordPress Coupon Plugin
Affiliate Marketing Growth
According to a 2016 Rakuten Launching A Premium Affiliate Network Study , US affiliate marketing spending is set to increase at a compound annual growth rate of 10.1% between 2015 and 2020, in an estimated $6.8 billion industry. And to put this into perspective, in 2016 the New York Times’ print advertising dropped 16% . As the internet continues to grow, a lot of advertising is now moving into the affiliate space. Word of mouth is still one of canada email list the best ways for businesses to generate sales, and affiliate marketing can be thought of as the world of word of mouth marketing that just happens online. We’re about to launch our own affiliate program here at Kinsta. Make sure to sign up now to be notified when we launch!
Because of the massive growth of this market
it can be difficult these days to tell who is telling the truth online. For example, if you Google “ Best WordPress Hosting ,” you are suddenly bombarded with hundreds of bloggers all claiming to know who the best host is. You will typically have two different crowds. Those who generally enjoy helping others by sharing solutions that they personally use, and those who help market products and/or services simply for the commission . Unfortunately a large portion of the crowd is in the latter group. So we always ultra hands-on review: what’s new? advise being careful when doing this research online.
With that being said, there are plenty of honest affiliate marketers still out there and sometimes they may need a little help or push to get their recommendations seen.
Building a WordPress Coupon Plugin
I spend most of my free time on my south africa numbers marketing blog called woorkup , and I’ve been an affiliate marketer since the early 2000s as well as a professional WordPress user. I’d like to think I’m in the first of those groups mentioned above. Just like we do here at Kinsta, I try to only review quality services and products that I personally use on a daily basis, which will truly provide value