User-generated content, or UGC, can be a goldmine for your business. UGC is any content that your followers generate. When a customer posts methods of promoting about your brand and tags your business, you can repost this content to your own channels.
Take Advantage of User-Generated Content
What are the benefits of UGC? One qatar phone number data benefit is you’re not responsible for creating as many posts yourself, so marketing is a little easier. But the most important methods of promoting benefit is that it shows you have an active community. The more people post about your business, the greater your brand awareness becomes.
So, how can you encourage your followers to create this content? Just ask! In your profile, ask followers to share their images or experiences with your brand – and create a branded hashtag they can use in their posts.
9. Repurpose Content
Repurposing your content is another free export data more easily way to promote your business on social media. Blog posts, infographics, videos, whitepapers, and webinars take considerable time to create – so get as much mileage out of them as possible.
Sharing them across your social channels is one way to accomplish this. In addition to your initial share, you can use bits and pieces of the content and turn them into tweets for Twitter, quote cards for Instagram, or excerpts for Facebook.
10. Engage in Brand Storytelling
Bombarding your followers with promotional colombia business directory posts isn’t a good idea. So, what should you be sharing instead? One example is curated content that adds value for your customers.
Another example is brand storytelling posts – content and posts that share behind-the-scenes stories of your company, illustrate your values, or highlight your team – anything that helps your company stand out.
Bottom Line
Even though social media platforms have moved toward a pay-to-play format, there are still effective ways to promote your business on social media for free. Social media marketing is one of the most cost-. It’s easy to set up, requires little maintenance, allows you to reach customers, and grows your brand.