Youtube Analytics Guide for Beginners

YouTube is no longer just a medium for entertainment. More than that, for business people and marketers, this video platform is a potential medium for promoting their products. Moreover, with YouTube Analytics which can help users see their advertising performance, here’s a guide for beginners! As digital marketing becomes increasingly trendy, product or business advertising cannot be just ‘ordinary’. Moreover, increasingly tight competition is also another factor that requires marketers to be more creative in creating advertising content. This is where the role of video, long or short, is a solution for an attractive advertising format. Plus , with the high number of YouTube users, video advertising on this site has even more potential.

Definition of YouTube Analytics

YouTube Analytics is a tool for measuring the performance of your videos and channels on the YouTube platform. Performance measurements will be measured based on a set of metrics displayed in graphical form. Basically, the function of YouTube Analytics is almost the same as Google Analytics, which shows the results of analysis of the development of a marketing account on the internet. The difference is that if Google Analytics is more likely to carry out analysis on your business Switzerland WhatsApp Data website, YouTube Analytics will focus more on carrying out analysis on the YouTube platform. Like reviewing the performance of the videos you upload and also account development. There are quite a lot of variables that you can measure based on existing metrics. Such as the number of people who subscribe, how many people watch and also how long they spend watching the video.

Guide to Using YouTube Analytics for Beginners

You can only access YouTube Anakytics via a personal YouTube account where you cannot see the results of other accounts’ YouTube analysis. Maybe some of the readers here are still confused about how to use YouTube Analytics? The following is a guide to using YouTube Analytics for beginners. The first step is to enter the YouTube application that you have and then go to the YouTube studio page. Then click the profile photo icon at the top right then select YouTube Studio (Beta). The second step is to look at YouTube studio on the dashboard on the left, then click the “Analytics” option. The third step is that you will be taken to the YouTube analytics results metrics page which you can choose based on time, starting from the last week until the first time the channel was created.

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