The Marketing Strategy for Beyoncé’s New Album Doesn’t Follow the Wave of TikTok Beyoncé doesn’t follow the TikTok wave Justlike Diana Ross in Beyoncé knew from her early days in Destiny’s Child how to turn heads and captivate audiences with her talent, her voice and her performance. But being equal to others was never enough for “Queen Bey.” As Nicki Minaj’s song says, she “changed the game with that digital drop,” as an allusion to the surprise drop of her self-titled album in 2013, challenging the entire industry status quo at the time. And with his new album Renaissance , he’s doing it again.
The music industry has changed a lot in recent years
Beyoncé is taking advantage of the Thailand Phone Number Data effervescence of social media content, but without being volatile or so easily consumable. You could say that the singer is swimming against the ” TikTok trend ” that many music professionals (and, let’s face it, also Marketing professionals) are following. However, Ella’s evergreen strategy has a lot to teach us about how to make noise Where is the point of in the digital world, without depending on trends, adopting a more solid and consistent approach. Now, put on your freakum dress and join me in finding out how this Marketing monster will attack! ADVERTISEMENT follow us on the rock content linkedin page Renaissance = Renaissance The music industry has changed a lot in recent years, it has adapted to the demands and behaviors coming from social networks, especially TikTok.
Who thrive on the platform have made some comments
Artists like Halsey and Doja Cat have Taiwan Phone Number List even made it public how chaotic it is. It’s good to have appropriate tracks for viral trends and dances, but it shouldn’t be mandatory for everyone. What about longer tracks? With the vowels? With the references? Where is the point of offering full album experiences to fans? And it is here that Beyoncé arrives, announcing a 16-track album, with great disco/house references and collaborations with legends like Grace Jones and Nile Rodger. And if you think this is no big deal, check out what Rolling Stone magazine has to say about the current music scene: “Even artists who thrive on the platform have made some comments about being forced to post content.
